I’ve just listened to a video about blogging. Normally I would be very excited and would take voracious notes, but this time I just sat there bemused.
As a result I am determined to develop my new niche. Since the end of May, when I developed Bell’s Palsy, I had to take a back seat from my business to recover, and I used the time to rethink my strategy and where I was going with my business. This is an important activity to do now and again, and there’s nothing like having half a face to focus on what’s doing well and what isn’t.
I’ve decided to adapt my business in stages, and the first stage will be explaining how to create and maintain a blog for British non-techie females. The ‘British’ part is as relevant as the ‘non-techie’ and ‘female’ parts, because there are so much stuff out there that is American – sorry those from the other side of the pond, but American is not the same as English. The ‘female’ part is apt because, after coping with my dear, wonderful and thoroughly techie brother who sorted out minor problems with my blog, I realised that there is another vocabulary out there that isn’t tuned in to women or mumpreneurs.
So I would like to boost my ‘marketing research’ I’ve been doing at networking events lately, and ask for questions from equally bemused ‘would-be-bloggers’ what they would like to know, which bits they don’t understand, what is holding them back from setting up a blog, and how would they like their ‘lessons’ to be presented to them in the best way for them to learn.
Oh, and for those ’starting out’ bloggers, I will be working with a ‘free’ blog from Wordpress.com so you can get to grips with blogging the easy way, and don’t have to worry about all that nasty techie stuff needed for self-hosting blogs. (Once you have begun to understand blogging, then you can try your hand at the more advanced stuff at a later date.)
Come on girls, let’s have some questions… leave your contributions in the comments box below.
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Tags: blogging, blogs, business, female, marketing research, questions, techie stuff, understanding, women, Wordpress
If only you hadn’t mentioned the word British you might have been prime time inline for some funding from SEEDA!
Actually, British was an important element because American speak is not the same. How they explain things and the emphasis on certain elements is different. I remember trying to understand 1shoppingcart.com, which was a nightmare because of the way it was explained and the programme set out, I had to translate it in my mind every time. And I was not alone, loads of other people I’ve spoken to have said the same.
So how would my having said ‘British’ scuppered any chance of funding? Does this mean I will have to battle it out alone?
Saw this during my Monday night web searches. Amazing what stuff you can find doing a search for mower repair.
Kind of caught me off guard.
Thanks for posting.